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The myth buster article - Why is B23 different?



Have you thought about a career in direct sales but found yourself being put off? Either from your own concerns or those of your close friends and relatives?

We're not surprised! 

Unfortunately companies have different standards and maybe don't do things as well as they could. Here at B23 we pride ourselves on industry leading standards and we want to share with you why B23 is different. In a world with ever increasing challenges to retail and hospitality, a career in direct sales can be incredibly rewarding. Not only from a financial perspective but a career progression one as well. 

Let's start with explaining what Direct Sales is. Direct Selling is a method of marketing and retailing goods or services directly to consumers, through personal contact, away from permanent retail premises. Most direct sales companies adopt a 'Multi Level Marketing' type structure. 

Now let's get the biggest myth out of the way. Multi level marketing is not a pyramid scheme, although certain aspects can seem familiar. It's important to stress at this point that pyramid schemes are illegal. Some of the direct sales marketing companies that adopt this multi level structure, do not have the best interests of their entry level ambassadors at heart. Some ask for sign up fee's, some ask you to purchase a range of products so you can try them and use them as samples, some have a commission structure that is so poor, that it is impossible to earn a decent wage from an entry level position. 

B23 does not condone any of these. We prefer 'Affiliate Marketing'. With us, there is no start up fee, no products to buy or sell and our uncapped commission structure ensures that our minimum standard generates a payment that is above the national living wage. 

As a self employed brand ambassador at entry level, B23 will instead, invest in you completely. It offers you free coaching so that you can adopt proven systems that will help you to be successful and achieve the minimum standard. We're affiliated with a larger marketing company which is global, meaning we can tap into this resource and offer you seminars with some of the worlds leading people in direct sales marketing. Opportunities to attend these seminars could be costly if you were to source them independently, but by being affiliated with B23, you can benefit from these coaching sessions completely free of charge. 

B23 works predominantly with the non-profit sector. We work very closely with our charity partners, helping them to drive their campaigns and increase their fundraising so that they can continue the incredible work they do. They use us because they know we're a good return on investment, we're the experts that will generate the long term support they rely on. We're also governed by the Institute of Fundraising.

We also run incentives, giving you the opportunity to boost your commissions further and win prizes which can include opportunities to travel both nationally and internationally. You can check out our Instagram to see some of the exciting places our ambassadors have been; @b23_marketing

So if you have that out dated image in your mind, of some pushy sales person knocking at your door, reeking of desperation - then think again!

To be part of Team B23 is to be professional, passionate about the service you're offering on behalf of the client and the knowledge that you can be in complete control of your financial performance. We will support you in growing your income and establishing your own organisation in the future, if this is the level you aspire to be at. 

Interested in learning more about what we look for? Read more here;

What do we look for in a Brand Ambassador? - Part One (b23marketing.blogspot.com)





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